Job Description

• Create marketing proposals for brand sponsorships
• Create and update marketing plans, timelines and one sheets on a weekly basis
• Design various promotional material as needed including album packaging components, sales sheets, e-card blasts, artist flyers, t-shirts, posters, and other merchandising items
• Coordinate various artist projects and activities with other Atlantic departments
• Distribute artist calendars, Soundscan, Ringscan, and one sheets to respective managers, agents, and outside marketing agencies
• Maintain and update marketing databases
• Interpret all departmental reports, and re-circulate summaries to company via bi-weekly marketing one sheets
• Prepare and dispense required documents for bi-weekly urban marketing meetings
• Liaise with street team department and affiliates to provide tools such as posters, stickers, CDs, and samplers to various markets
• Order, manage, and maintain artist DVD, CD and office supply inventories
• Process invoices from outside vendors and follow-up on payments
• Research print advertising companies and their rates to maintain accurate departmental spreadsheet
• Attend events, parties, and shows to form relationships with contacts at other record labels, agencies, and entertainment companies
• Plan and execute office and offsite artist listening sessions, events and activities including luncheons, meetings, dinners, promotional and recreational activities
• Communicate with artist managers daily regarding upcoming special projects and artist issues
• Book artists' travel and arrange for meals when visiting the office for marketing purposes
• Participate in brainstorming sessions regarding all artists on the roster, to discuss current and upcoming plans in marketing and promotion, and make decisions on next steps
• Act as a liaison between product managers and artist's management when needed
• Schedule meetings for product managers, artists, and managers as requested
• Generate expense reports, file, and monitor their payment
• Arrange air travel, hotel accommodations, and ground transportation as well as create itineraries for product managers for essential business travel
• Efficiently train interns in all aspects of the department to have an effective support system and marketing team