09 Nov 2009
Jim Reid Appointed Senior Vice President, Synchronization - Europe, Warner Music Group
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Newly-created position oversees pan-European deals with film, TV, advertising, branding and gaming licensees across publishing and master synch rights

Warner Music Group (WMG) today announced the promotion of Jim Reid to Senior Vice President, Synchronization – Europe, Warner Music Group, effective immediately. In this newly created position, Reid will oversee pan-European synch licensing across Warner Music’s recorded music repertoire and Warner/Chappell Music’s (WCM) publishing catalog. Based in London, Reid will develop new creative and commercial opportunities for both companies’ rosters of artists and songwriters, drive a cohesive European synch strategy and accelerate the licensing of music where Warner Music and Warner/Chappell have joint copyrights. He will report to Dave Johnson, Chairman & CEO - Warner/Chappell Music and John Reid, CEO - Europe, WMG and will co-operate closely with WMG's European affiliates. In addition, he will continue to lead Warner/Chappell UK’s synch business, reporting to Richard Manners, Managing Director - Warner/Chappell UK.

In making the announcement, Dave Johnson said “As the use and consumption of music grows across the full spectrum of entertainment industries, the synch market is becoming increasingly sophisticated. Whether it is the latest mobile game, Hollywood blockbuster, brand partnership or multi-media advertising campaign, synchronisation is a powerful way to reach new audiences and a growing area of our business. Jim’s expertise and his strong relationships both with licensees and the creative community make him the perfect choice to represent WMG at a pan-European level.”

John Reid said “This appointment will further evolve our innovative, nimble approach to synch licensing and our best-in-class service for our acts and composers. Jim is passionate about the possibilities that synch creates for artists and the value that music holds for brands. He also has a deep understanding of how to put the two together in an intelligent, compelling way. This unique role will mean we will be able to offer pan-European clients rights to a massive array of music, and often provide a one-stop, creative solution.”

Jim Reid said ”I’m delighted to be taking up this role, especially at a time when Warner Music Group is working with such a remarkable range of artists and emerging technology is generating a wealth of new licensable platforms. We are leading the way in making licensing simpler, easier and more productive for artists and rights users alike. I’m looking forward to my ongoing work with the amazing team at Warner Chappell UK and building on my existing relationships with Warner Music Group’s wider synch network.”

Reid joined Warner/Chappell Music UK as Head of Film, Television and Advertising in 2006, expanding the company’s synch operations and building on relationships with a wide range of key partners. He has delivered a host of local and international opportunities for WCM’s song-writers, including synchs which have helped break artists such as The Noisettes, The Ting Tings, Gabriella Cilmi and Emiliana Torrini and ads that were nominated for ‘Best Music Synch’ Music Week Awards 2008 and 2009. Prior to Warner/Chappell, Reid spent four years as Senior Manager, Music Acquisitions and Development, BBC Worldwide and BBC Radio & Music. There, he was responsible for purchasing music properties for BBC’s commercial arm and held a position as a music consultant for BBC1, BBC2, BBC3 and BBC4. Key successes included the Live Lounge compilation, which sold 2 million copies, and music supervision on landmark series such as The Blue Planet and Planet Earth. Before the BBC, Reid was an A&R Manager at Island Records working with Bomb The Bass, Freakpower and the Rebirth of Cool series.

About Warner Music Group
Warner Music Group became the only stand-alone music company to be publicly traded in the United States in May 2005. With its broad roster of new stars and legendary artists, Warner Music Group is home to a collection of the best-known record labels in the music industry including Asylum, Atlantic, Cordless, East West, Elektra, Nonesuch, Reprise, Rhino, Roadrunner, Rykodisc, Sire, Warner Bros. and Word. Warner Music International, a leading company in national and international repertoire, operates through numerous international affiliates and licensees in more than 50 countries. Warner Music Group also includes Warner/Chappell Music, one of the world's leading music publishers, with a catalog of more than one million copyrights worldwide.