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01 Oct 2010
Warner Music Australia Appoints Tony Harlow As Managing Director, Warner Music Australasia
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Warner Music Australia today announced the appointment of Tony Harlow as Managing Director – Warner Music Australasia, reporting to Lachie Rutherford, CEO Warner Music Asia Pacific.

Harlow will assume the position in October 2010. The role includes responsibility for Warner Music Australia and its divisions, including artist services company Peppermint Blue. Warner Music New Zealand General Manager Phil Howling will also report to Harlow.

Lachie Rutherford said, “Tony enjoys a well-deserved reputation in the Australian industry as a smart businessman with real entrepreneurial drive and creative talent management skills. He maintains strong relationships with artist managers and key media and I am confident he is the right leader for our hard-working, talented and dynamic team in Australasia.”

Tony Harlow commented, “I’m delighted to get another opportunity to work in a country I love. Australia has a rich musical heritage, and I hope to be able to add something to it. The chance to work within Warner Music Group, with Warner Music Australia and the team there, and particularly with Lachie again, is one anyone would travel 14 thousand miles for!”

Tony Harlow began his career at EMI in the UK, rising quickly through the ranks of International marketing before moving to Australia to become Managing Director, EMI Music Australia. During this time he oversaw a significant lift in company performance, and the development of a raft of new talent and labels including Kasey Chambers, Modular recordings, Madison Avenue, Alex Lloyd, Paul Kelly, The Living End and Eleven Music with Silverchair. After returning to the UK in 2002, Harlow became CEO of Richard Branson’s V2 label where he worked with acts like Moby, The White Stripes, Paul Weller, Stereophonics, and Mercury Rev, as well as setting up Co-Op Music. He also oversaw the purchase of the celebrated Fania Music catalogue in the US. After V2’s acquisition by Universal Music Group in 2007, Harlow briefly headed the International Marketing team, before joining Bravado, UMG’s merchandise operation, which he left in April 2010.