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THE SOURCE: INTERVAL PRESENTS EXECUTIVE ALLAN COYE ON THE STRATEGY TO CREATE WMG’S NEW IN-HOUSE PODCAST NETWORK

April 3, 2023

Allan Coye, Interval Presents’ GM and SVP of Digital Strategy & Business Development at Warner Music Group, discovered an opportunity where investing in a podcast platform would bridge a portion of the content gap between music labels and digital streaming platforms. His business model and case study would lead to the birth of Warner Music Group’s in-house podcast network, Interval Presents in April 2022.

“We do our best to create authentic content that resonates with people who enjoy music, culture and social impact,” said Coye. Those core tenants formed the thesis around everything we do.” 

Interval Present currently distributes cultural renowned podcasts such as Elliot Wilson and B-Dot’s Rap Radar Podcast, N.O.R.E.’s Drink Champs and Eboni K William’s Holding Court podcast. The aforementioned big three adequately galvanizes listeners who enjoy unique storytelling mediums of the culture. With Rap Radar, Coye speaks to their journalistic niche.