Warner Music Latina and Paulo Londra have a new partnership for their upcoming releases, focusing on the artist’s musical expansion and contribution to the genre. The deal, signed at the company’s Miami Beach headquarters, solidifies Warner Music Latina as the home of the most innovative and influential artists in Spanish-language urban music.
“I’m happy for this new phase. I waited and went through a lot to be able to do what I love, so I’ve gone through the bad times, now it’s time for the good times, that’s why I’ve started to enjoy it.” expressed Paulo Londra.
“We are thrilled that Paulo has chosen us for this new phase. Paulo has been at the forefront since the beginning of his career and has captivated global audiences with his music. We are convinced that Paulo’s best is yet to come, and we are proud to be part of this moment and together, take Paulo Londra’s music to the global scene,” shared Alejandro Duque (President, Warner Music Latin America).
The Argentine rapper, who got his start in freestyle battles, has become known for his unique style and lyrical prowess, traversing his native country and penetrating markets such as Latin America and the United States. His debut album, Homerun, released in 2019, had over 1 billion streams during its month of release, while his worldwide hit “Adan y Eva” ranked in Spotify’s Top 10, reached #1 in over 10 countries, surpassed 1 billion views on YouTube, and over 1.8 billion combined streams. Other tracks such as “Tal Vez,” “Nena Maldición,” “Chica Paranormal,” and “Por Eso Vine” have accrued over 1.2 billion combined streams across all digital platforms. Paulo Londra has already collaborated with international artists such as Ed Sheeran, De La Ghetto, Justin Quiles, Becky G, A Boogie Wit Da Hoodie, among others, and has performed on major music stages around the world, such as Lollapalooza Argentina, as well as Palau Sant Jordi in Barcelona and Palacio Vistalegre in Madrid, both completely sold out.
Paulo Londra continues to be at the forefront of the Latin and global music scene.
