Category: Innovation
Innovation / July 18, 2023
WMG & TikTok Announce First-of-its-Kind Expanded Agreement
Global deal creates new revenue, marketing, and insights opportunities for artists and songwriters Warner Music Group (Nasdaq: WMG) and TikTok...
Featured / March 2, 2023
WMG NAMED TO FAST COMPANY’S ANNUAL LIST OF THE WORLD’S MOST INNOVATIVE COMPANIES
Warner Music Group was recognized for its reputation as an early adopter of emerging technologies. Specifically, Fast Company pointed to...
Featured / December 6, 2022
AD WEEK: WMX EXPANDS INTO CTV WITH ROKU PARTNERSHIP, LAUNCHING 3 FAST CHANNEL
Music and culture publisher Warner Music Experience (WMX), which functions as the editorial division of Warner Music Group, launched three...
In the News / November 21, 2022
FORBES: DANIELLE LEE ON WARNER MUSIC’S BIG BET ON ARTIST AND FAN EXPERIENCES
No industry went unscathed by the Covid-19 pandemic, but the music business was undisputedly hit harder than most. Concerts, the...
In the News / October 21, 2022
MUSIC WEEK: WMG PARTNERS WITH PINTEREST ON LICENSED MUSIC
Pinterest has secured new partnerships with Warner Music Group, Warner Chappell, Merlin and BMG to feature top artists and music...
Innovation / September 29, 2022
WARNER MUSIC FRANCE’S AYA NAKAMURA TO FEATURE IN FORTNITE’S SOUNDWAVE SERIES
Warner Music France’s French-Malian superstar Aya Nakamura is the latest superstar to feature in Fortnite’s popular Soundwave Series. The interactive...